DUMBING IT DOWN - Chapter 27 - The Business of Being Needed

DUMBING IT DOWN - Chapter 27 - The Business of Being Needed | Travelling Around Australia with Jeff Banks

Looking back, I can say I was right, although not in the childish sense that everybody else was wrong and I had understood everything perfectly. I was right about what created the value in Banks Consultancy and right that the value could not be separated from the behaviour that produced it. Clients noticed the difference between being understood and being processed, even when a purchaser believed turnover could be transferred like office furniture. Profits extracted from a weakening base eventually mattered less than the profits no longer being produced, and the four pillars were not branding inventions but a description of how Robyn and I had already chosen to work. Where I was wrong was believing the same truth would become obvious to everyone merely because the evidence was sitting in front of them. Being right did not make me effective. It certainly did not make me easy to live or work with while I kept trying to prove it, and that part of the result belongs to me rather than to MW Lomax.

DUMBING IT DOWN

Chapter 27

The Business of Being Needed

I sat at the desk inside MW Lomax looking at figures that were supposed to represent my retirement, although they felt more like a running commentary on how quickly part of it was disappearing. I had looked at numbers for most of my working life and knew how easily their tidy columns could conceal the disorder underneath. The figures were neat enough on the screen, because figures usually are, and that neatness gave them an air of certainty they did not deserve. Behind them sat clients who had left, relationships that had weakened and a practice that no longer felt like the one Robyn and I had spent years building. Every client who disappeared reduced the turnover on which the earn-out depended, so each departure felt like another small withdrawal from a retirement account I had not authorised. I was no longer merely watching someone else run a business in a way I disagreed with. I was watching part of my life’s work dissolve while still being expected to protect its value.

There was a peculiar cruelty in having the evidence laid out in front of me while possessing less authority than I had before the sale. I could see what was happening, understand much of why it was happening and form a fairly reliable view of where it was heading, but I could no longer simply take control and correct it. The practice was not mine, even though its decline remained very much my problem, and that separation between control and consequence sat badly with me. It may have made perfect legal sense, which is the sort of praise usually offered to arrangements that make very little human sense. I had sold the wheel, remained responsible for the direction and then been moved politely into the passenger seat. The people now driving were entitled to ignore my advice while the contract still allowed their decisions to affect the amount I would eventually receive.

The sale had been presented as the sensible next step, and Dale had played an important part in persuading me that it was. He knew of a practice he believed was aligned with us, philosophically similar and capable of taking what Robyn and I had built into a larger future. MW Lomax was prepared to pay well for the client base, the systems, the reputation and the momentum that came with Banks Consultancy, and all of that seemed to support the idea that they understood what they were buying. Continuity would supposedly be maintained, clients would be looked after and the values of the practice would continue inside a larger structure with greater resources. Robyn and I could begin loosening the professional tether, the clients would move safely into hands that understood what they had been given and the buyer would receive something with far greater potential than a list of names and annual fees. I wanted to believe that version because it provided a future in which leaving did not feel like abandonment. It sounded like one of those rare business transactions in which everyone could leave the room satisfied, which should probably have made me more suspicious than it did.

Dale was wrong, and I do not say that lightly because I trusted his judgement and accepted that he was trying to help. What I still cannot decide is whether he misunderstood Banks Consultancy or understood enough of my condition to become more concerned about getting me out than protecting the living practice I was leaving behind. He had watched the pressure accumulate, seen the effect the practice was having on me and probably believed that a credible exit was better than allowing me to remain trapped inside it. From that position, MW Lomax may have appeared good enough, and good enough can look very attractive when the person being advised seems to be carrying more than he should. Concern for my mindset may have overtaken proper scrutiny of the business itself, not through neglect so much as a belief that saving me mattered more than preserving every part of what Robyn and I had created. The difficulty was that the two things could not be separated as easily as the sale documents suggested. If the practice was damaged in the process of releasing me, then the release itself would always carry part of that damage.

Banks Consultancy was not simply a profitable accounting practice waiting to be transferred into a larger office. It was a living collection of relationships, habits, judgements, expectations and promises that had accumulated over years through the way Robyn and I worked. Clients did not stay merely because their tax returns were lodged correctly, their accounts arrived on time or our fees remained acceptable. They stayed because they believed they were known, because conversations were remembered, because warnings were offered before problems became disasters and because somebody inside the practice cared about the consequences after the formal work had finished. Those things did not sit neatly on the balance sheet, but they helped explain nearly everything that did, and valuing the practice without understanding them was like pricing the fruit while ignoring the tree. It also assumed the harvest would continue after the roots had been disturbed.

I am no longer convinced Dale fully understood that distinction, although I also have to allow that I may not have explained it as clearly as I thought. He understood the strain on me, the financial value of the sale and the apparent logic of joining a larger organisation, but the dependence of the practice on the way Robyn and I lived it may have been harder to see from the outside. Perhaps he assumed the systems could carry the culture, that professional goodwill would remain attached to the files or that a larger firm with broader resources would naturally provide more than we could provide alone. Those assumptions were not absurd, and on paper they probably appeared commercially sensible. They simply failed to account for the possibility that scale might remove the intimacy, flexibility and personal responsibility that had created much of the value in the first place. A business can look transferable in a spreadsheet while remaining deeply attached to the people who taught its clients what to expect. The numbers could be moved in an afternoon; the expectations followed the clients into every later conversation.

There is also the uncomfortable possibility that I helped make the misunderstanding easier. I had become tired, frustrated and increasingly desperate for some form of release, even when I did not express it in those words. Dale may have heard the exhaustion more loudly than the warnings I gave about the practice, because exhaustion was probably easier to recognise than a culture built through thousands of small decisions. He may have seen a man who needed to be removed from the burden and concluded that the business could be separated from him more cleanly than it ever could. In trying to save me from the practice, he may have overlooked how much of the practice existed in the way Robyn and I responded to people rather than in the systems being transferred. I cannot blame him for wanting to protect me while pretending I had not also encouraged the belief that I was ready to be protected. My weariness had become part of the information on which everyone was making a decision, whether or not any of us admitted it.

That does not excuse the buyer, nor does it place the entire responsibility for the result on Dale. MW Lomax made its own representations, formed its own view of what it was acquiring and accepted the commercial benefit of the reputation attached to Banks Consultancy. The transaction was supported by the comforting belief that the two practices shared more than they actually did, and similar words were treated as evidence of similar values. Promises of continuity were accepted without enough examination of how that continuity would be delivered once the work entered a different structure. Everyone could speak about client care, advice and broader relationships, but those words had not necessarily been tested by the same choices. The sale rested on an assumption that the living practice would survive the transfer because everybody involved wanted to believe that it would, and belief was allowed to stand in for proof.

I now think of some of those claims as the lies that carried the transaction, although I use the word with more care than anger. A lie does not always begin as a deliberate attempt to deceive, because sometimes it begins as enthusiasm wearing a suit, concern dressed as certainty or a convenient assumption nobody wants to test too closely. People say they will preserve a culture because they genuinely believe culture can be preserved by saying so, then discover too late that culture is the accumulation of behaviour rather than a paragraph in an integration plan. They promise continuity without understanding what produced the continuity, and they speak of alignment without asking what each party has been required to sacrifice to live by its stated values. Dale may have believed the sale was protecting me without destroying the thing being sold, and MW Lomax may have believed it could absorb the practice without changing the reasons clients trusted it. Whether those promises were knowingly false, emotionally convenient or merely confidently uninformed made little difference once the clients began experiencing the result. A promise that cannot survive contact with the business remains a lie to the person who relied upon it, even when the person making it had persuaded himself it was true.

The first cracks appeared through the clients themselves, which should not have surprised anyone because clients are usually the first to notice when a relationship has been converted into a process. Some did not like the combination of accounting and financial planning under the one roof, particularly those who had professional relationships or commercial interests that made the overlap uncomfortable. Others did not object to the structure in principle but disliked the larger-firm rhythm that came with it. They had been accustomed to being known, heard and occasionally challenged, and they could feel themselves becoming files moving through a system whose main concern was completion. Nobody organised a rebellion, delivered a dramatic speech or stood in reception demanding the return of Banks Consultancy. They simply left one at a time. That is how client bases usually disappear when nobody is paying enough attention to the reasons they once stayed, without ceremony and often without providing the departing explanation management later claims it never received.

Attrition mattered because the sale contained an earn-out requirement tied to turnover. The price assumed the clients would remain, and the clients had not been consulted about that assumption, which was one of the many small details business valuations tend to avoid. Once they began leaving, I was drawn back into the practice to protect the value of what I had sold. I was no longer there as the owner with the authority to make decisions, nor was I free to become the retired former owner who wished everyone well and drove away. I became the custodian of an asset now controlled by people whose decisions were diminishing it, while the financial consequences continued to arrive at my desk. It was the professional equivalent of selling someone your house and then being required to remain in the spare room because they had started removing the roof. You no longer had the right to tell them where to put the ladder, but you were still expected to stop the rain reaching your furniture.

Sitting at that desk, I could feel the old need for speed returning, and I recognised the sensation even before I understood what it was asking me to do. It was not the cheerful energy of a new idea or the excitement that comes when an opportunity opens unexpectedly. It was the harder speed driven by danger, where the mind races ahead because something valuable appears to be slipping away and stillness feels irresponsible. I needed to reclaim the turnover before the losses became permanent, replace the clients who had left and keep the numbers close to the levels on which the sale had been based. The fact that I was protecting an asset others were weakening did not reduce the urgency. Apparently, unfairness has never been enough to stop me from accepting responsibility for the result, and on this occasion it may have made me move faster.

MW Lomax had acquired more than a client base, although I do not think the people involved properly understood that at the time. They had acquired the momentum Robyn and I had spent years creating, and momentum does not stop immediately because a contract has been signed. I was still speaking at events, presenting ideas and explaining accounting in a way business owners could connect to their own lives rather than to a set of technical rules. People continued approaching me afterwards because they had heard me speak, had been referred by someone who trusted me or had finally found an accountant who seemed willing to discuss more than last year’s figures. Without intending to create another business, I became the funnel feeding new work into the practice I had just sold. The ownership had changed, but the credibility remained attached to the person who had earned it. That distinction kept the numbers alive longer than the underlying relationship deserved and allowed everyone to postpone asking why the new structure could not produce the same momentum for itself.

That funnel held turnover at roughly the purchase levels despite the clients being lost. What disappeared through one door was replaced by people entering through another, although they were entering because of the philosophy already being diluted once they arrived. The figures therefore concealed what was happening rather than explained it. Turnover suggested stability while relationships were weakening, and revenue suggested success while the character of the practice was being removed piece by piece. The new clients made the transition look healthier than it was, while my continuing involvement allowed the structure to benefit from the very model it was failing to preserve. It was another reminder that figures are often most misleading when they are technically correct. An accountant should probably admit that only among other accountants, although most of the experienced ones already know it.

The model I watched operating inside MW Lomax carried the worst aspects of the sausage factory mentality. Work entered at one end, travelled through departments and systems, and emerged at the other as a completed product with an invoice attached. Efficiency was measured by how quickly the sausage moved through the machine rather than whether anybody had asked what was in it or whether it was what the client needed. Clients became units of production, staff became units of capacity and conversations that could not be neatly allocated became interruptions to throughput. The work could satisfy every compliance requirement and still fail the person whose business had produced the figures. That distinction seemed obvious to me, although obvious things can become strangely controversial once they threaten a margin. The sausage might have been compliant, but that did not mean it had fed anybody.

The commercial structure also appeared to depend more heavily on profits that could be extracted than on profits that still had to be produced. From where I sat, value moved upwards through management fees, institutional relationships and the arrangements supporting the larger group. The people closest to the clients carried the work, the responsibility and the risk, while the model assumed there would always be enough left over to satisfy everyone further up the chain. It looked clever on a presentation slide because arrows pointing upwards usually do, especially when nobody asks what is happening at the bottom. At ground level, the arrows represented money leaving the part of the business that needed the resources to maintain the service on which the entire structure depended. I had spent years believing a practice had to create value before it could safely remove it. I was now watching a model behave as though extraction itself proved the value existed, even while the base producing it was being weakened.

That approach sat directly against the four pillars on which Banks Consultancy had been built. Advice before compliance meant we did not regard a lodged return as the completion of our responsibility if the client was still heading towards a preventable problem. Relationships before transactions meant the person and the circumstances mattered beyond the immediate job and beyond the amount appearing on the invoice. Courage before convenience meant we were prepared to say what needed to be said even when agreement would have preserved the comfort of the meeting. Stewardship before extraction meant anything entrusted to us should be left in better shape rather than mined for the highest available fee. Those words were eventually arranged into four neat statements, but Robyn and I had been trying to live them long before anyone thought to call them pillars or place them in a presentation. Naming them helped explain the practice; it did not create it.

The pillars were expensive because they demanded time, judgement and emotional involvement, and none of those fitted comfortably into a model driven by predictable throughput. It was quicker to prepare accounts than to explain what they revealed, and easier to lodge a return than to ask whether the business producing it was slowly failing. A transaction could be completed and billed, while a relationship might require an unpaid telephone call, a difficult conversation or a meeting that ran well beyond the allotted time because the client had finally reached the part that mattered. Courage could lose a client who preferred agreement, and stewardship could require walking away from a profitable service that was not right for the person buying it. These were not commercially convenient values, and we never pretended they were. They worked because we were prepared to carry their cost rather than merely display their language, and there were plenty of days when that cost followed us home.

The question MW Lomax never seemed to answer was whether those pillars could actually be scaled in the manner its model required. Scale usually assumes repeatability, standardisation and some control over the time spent producing the service, while the pillars required the accountant to slow down when the client’s circumstances demanded it and to remain involved after the billable work had technically ended. Advice before compliance could not always be placed into a standard workflow, relationships before transactions could not be measured cleanly by productivity reports and courage before convenience rarely arrived at a time approved by the monthly budget. Stewardship before extraction became particularly awkward when the larger structure depended upon extracting enough profit from each office to justify the acquisition in the first place. None of that proved the pillars could not be applied in a larger organisation, but it did mean that scale had to include the cost of living them. Expanding the client base while restricting the time, discretion and authority available to staff was not scaling the philosophy. It was scaling the contradiction and hoping the logo would prevent anyone noticing.

MW Lomax wanted its own version of Not Your Ordinary Accountant, or at least wanted the distinction those words appeared to offer. The phrase had worked for Banks Consultancy because it described the way we behaved rather than a line chosen to make us sound different. It meant becoming involved in the part of a client’s life that did not fit neatly into the annual compliance cycle, asking questions that lengthened meetings and occasionally discovering that the most profitable answer for us was not the best answer for the client. That behaviour could not be separated from the cost and then reproduced through branding. Once it was forced through a larger production model, Not Your Ordinary Accountant risked becoming ordinary accounting with a more ambitious slogan. I began to wonder whether MW Lomax wanted the substance of the phrase or simply the commercial advantage of appearing to possess it. The distinction only became important when the substance started costing money.

Perhaps the pillars could have been scaled, but only if the organisation had been prepared to scale the cost with them. More clients required more time, more judgement and more people capable of understanding that the relationship was not an interruption to the work but the reason for it. Staff would need authority to depart from process, spend unbilled time and make decisions that might reduce short-term profit to protect the client over the longer term. Management would need to accept that some of the most valuable work would never appear as a separate line on an invoice and that the people closest to the client required room to exercise judgement. This form of scale could not be achieved merely by placing more clients into the same structure and expecting the language to do the rest. It required more of the very things the structure appeared designed to limit, and that was the point at which the language of scale stopped matching the experience of the client.

What I saw instead was an attempt to scale the appearance of the pillars while containing their cost. The language could be repeated, the logo could imply difference and the client proposition could speak of broader advice and deeper relationships. Beneath that language, the work still had to pass through the sausage factory at a speed capable of producing the required margin. The pillars were welcomed while they did not interfere with production, and Not Your Ordinary Accountant remained attractive while nobody asked what being genuinely unordinary might cost. Once the values began delaying the process, consuming time or reducing extraction, they became less like pillars and more like optional decoration. A philosophy that operates only when convenient is usually a marketing plan in better clothing. I had no objection to marketing, but I objected to watching it impersonate conviction.

That contradiction sat at the centre of the model. MW Lomax wanted the goodwill created by a practice that had refused to behave like an ordinary accounting firm, but it also wanted to process that goodwill through the economics of an ordinary firm operating at greater scale. It wanted loyalty without always preserving intimacy, referrals without carrying the emotional involvement and reputation without reproducing the behaviour that had earned it. The pillars could not simply be enlarged like a photograph and hung across a bigger organisation. They had to be lived repeatedly by people with enough time, authority and conviction to make them real, even when doing so interfered with the immediate commercial result. I never became convinced MW Lomax understood that requirement. I did, however, spend far too long believing I could make it understand if I remained in the room and found a better way to explain it.

On paper there were enough common words to keep the claim of alignment alive. There was discussion of client care, integrated advice, stronger services and the benefits that scale could supposedly provide. The words sounded familiar, but they had not grown from the same experience and were not supported by the same willingness to sacrifice. MW Lomax treated alignment as shared vocabulary, while Robyn and I had lived it as shared behaviour developed through years of choices that were not always commercially convenient. The difference remained hidden while the work fitted the process. It appeared the moment a client needed something the system had not been designed to provide, because values are easiest to claim while they are not being tested.

I became increasingly irritated by the distance between what had been promised and what was being delivered, but irritation alone does not explain why I kept trying to rescue it. A more sensible man might have pointed to the contract, explained the consequences and allowed the new owners to experience the results of their own decisions. He might have accepted that control and responsibility should travel together and that selling a business included the risk of watching the buyer change it. I understood all of that intellectually and could have explained it quite convincingly to someone else. The difficulty was applying the advice to myself while the remains of Banks Consultancy were still visible inside the practice. The sensible man was regularly available for consultations, especially when other people needed advice. He had never been given authority over my own reactions when something important appeared to be falling apart.

The drive to intervene had been installed long before MW Lomax, accounting or retirement entered my life. On the farm, I learned to read the atmosphere before I understood why the atmosphere needed reading. My father’s temper, the pressure carried by the adults and the unpredictability of reactions taught me that staying alert was safer than drifting. Movement helped because movement occupied the mind, and usefulness offered a reason to be where I was without attracting too much attention. When stillness allowed the stresses inside the house to become louder, another task or another problem gave the mind somewhere else to go. I did not call it a survival strategy because children rarely provide psychological labels for the things they do to get through a day. The pattern remained long after the circumstances that created it had changed, ready to turn every later difficulty into another reason to keep moving.

School added another part to the machinery. Across four years of primary school, my reports contained almost every available top mark, with only two missing from the entire run. My father did not respond by acknowledging those achieved but by asking where the other two were, and that small question settled more deeply than either of us probably understood. Achievement did not create rest; it revealed the remaining distance between the result and perfection. A good outcome became evidence that a better one had still been possible, which is a particularly efficient way to teach a child never to arrive. Once that idea becomes familiar, usefulness and performance begin to feel less like choices and more like the price of maintaining your place. Rest then starts to resemble failure because it contains no visible achievement with which to justify itself.

Sport offered a more acceptable doorway into belonging. If I performed, contributed and helped the team, my presence required less explanation and the restless mind could be disguised as competitiveness. Ability gave me a place, although it also attracted the usual Australian warning not to become too pleased with myself. The arrangement was clear enough: usefulness could secure acceptance provided I did not appear to enjoy being useful too openly. I learned to achieve, shrug and move towards the next challenge before anyone could examine the result too closely. Years later, the accounting practice became another team in which performance gave me a role but never quite produced ease, and usefulness once again provided the safest form of belonging I knew.

Life reinforced the same lesson whenever I began to question it. Bankruptcy stripped away money, status and much of the identity I had been using to explain myself, but my children still gave me a reason to keep moving. Tomorrow they might need me, look for me or do something I wanted to witness, and that possibility was enough to begin rebuilding when very little else felt available. Work then became more than income because it proved I could still produce, recover and provide. Each problem solved pushed the noise back a little further, and each person who depended upon me supplied evidence that I still had value. By the time Banks Consultancy had grown into the practice it became, usefulness was no longer simply something I offered. It was one of the main ways I knew I still mattered, particularly on the days when I could not find much evidence of that value anywhere else.

Being needed can feel remarkably like purpose, particularly when viewed from the outside and particularly when much of the work genuinely helps people. Clients bring problems because they trust your judgement, and there is real satisfaction in helping a family keep a business, preventing a poor decision, explaining something complicated or standing beside someone while the consequences of earlier choices are sorted out. I do not want to recast every act of contribution as dysfunction simply because contribution eventually became exhausting. Much of the work was worthwhile, and I remain proud of the things Robyn and I helped people achieve or avoid. The trap formed more quietly, as professional responsibility and personal value began occupying the same space. Eventually I could no longer tell whether I was solving the problem because it needed solving or because I needed to remain the person capable of solving it. The difference rarely mattered to the client, but it mattered greatly to the life I was constructing around the work.

The better I became at carrying responsibility, the more responsibility people handed me, which is the normal reward for appearing able to cope. Clients learned that they could place a confused set of records, a tax debt, a business dispute or a half-developed plan on the desk and I would begin sorting it before the meeting ended. Staff knew I would step in when a deadline tightened, while business partners knew I would continue pushing after others had run out of enthusiasm. Solving a difficult problem rarely produced fewer problems because competence advertises capacity whether the capacity exists or not. Before long, the person carrying the load becomes the reason others do not develop the muscles to lift it. I was useful, but I was also helping to create the conditions in which my usefulness would continue to be required. Saying yes had become both the service I offered and the method by which I guaranteed another request.

The professional life became both identity and enclosure. Inside it, I was recognised, productive and able to direct the restless mind towards something more constructive than examining itself. Outside it sat the less comfortable question of who I was when nobody required an answer, and I rarely allowed that question enough silence to become clear. The office supplied an endless stream of external problems capable of dominating the stresses childhood and later events had placed inside my head. I did not need to sit quietly with the internal dull roar while a client’s business required urgent attention. There was always another set of figures available to make somebody else’s noise louder than mine. The profession rewarded me for choosing it, which made avoidance look remarkably like dedication.

Dumbing myself down became part of making that usefulness acceptable. I could often see the likely end of a business problem while the person explaining it was still introducing the characters, because the figures, behaviour and surrounding circumstances had already formed a familiar pattern. Delivering the conclusion at the speed it arrived in my head was rarely helpful, even when it was right, because the client needed to travel through enough of the reasoning to accept the destination. I learned to slow the thought, remove the branches, soften the warning and present the conclusion in language the room could tolerate. That translation was one of the most valuable things I did as an accountant, and it also carried a private cost. The full thought was regularly edited before it was allowed into the room. I was then expected to remain patient when the shortened version still seemed too much, which did not always bring out the best in me.

There were occasions when people resented the warning more than the wall towards which they were heading. They did not necessarily dispute each fact, but they resisted the conclusion created when the facts were placed together. One poor month could be explained, another was seasonal, the next involved staffing problems and the one after that resulted from a customer paying late. Every explanation could be accurate while the business was still running out of money, which is why interpretation mattered more than the individual excuses. My mistake was often seeing the wall before the room was emotionally prepared to admit there was a wall and then becoming impatient when everyone else wanted more time. Mentioning it made me appear negative, blunt or unnecessarily dramatic. Once the collision occurred, the warning became hindsight and everybody could discuss the wall as though it had arrived without notice.

The MW Lomax situation recreated that pattern on a larger and far more personal scale. I could see value draining from what Robyn and I had built, yet I had to remain measured because I was no longer authorised to determine the response. Speaking too bluntly risked confirming the view that I was the former owner unable to let go, while remaining silent allowed the earn-out and the retirement value tied to it to keep weakening. I therefore did what I had done throughout my career: reduced the warning until it could enter the room, then became frustrated when the softened version failed to create urgency. Each explanation was adjusted, each criticism made more acceptable and each prediction offered with enough qualification to protect everyone’s comfort. The wall stayed where it had always been. Diplomacy made it sound like a distant possibility rather than something already filling the windscreen, which protected the room’s comfort but did very little for the vehicle.

I could have stepped away earlier, and honesty requires me to acknowledge that without hiding behind the contract. Nobody physically chained me to the desk, even if the earn-out made the chair financially difficult to leave. The earn-out lasted three years and should have provided a natural ending once the commercial obligation had been met. By then I had endured the transition, replaced much of the turnover lost through attrition and done more than enough to protect the value of what had been sold. Yet I remained involved for five years, still trying to influence a business I no longer owned and still believing the next explanation might finally change its direction. The contract accounted for three years, but the belief in rescue accounted for the other two. By then I was staying because leaving would have required me to accept that the problem was visible, real and beyond my control.

Those extra two years reveal more about me than they do about MW Lomax. I stayed because I remained convinced the practice could be turned towards the principles on which Banks Consultancy had been built if I kept pushing hard enough. Meetings became opportunities to explain the difference between advice and compliance, relationships and transactions, courage and convenience, stewardship and extraction. I kept assuming that once the distinction was made clearly enough, the structure would adjust to accommodate it, because that was how problems were supposed to behave when confronted with enough evidence. Each failure of understanding therefore became another reason to explain, not a reason to leave. I was still trying to bring the pillars into the building after the building had repeatedly shown that it had nowhere suitable to place them. Each attempt felt reasonable on its own, which is how five years can pass while a person continues describing his involvement as temporary.

The difficulty was not simply that individuals failed to understand. The structure itself was wrong for what MW Lomax claimed it wanted to become. It was essentially a sausage factory trying to present itself as something more personal, thoughtful and distinctive while retaining the machinery that made it a sausage factory. Its systems were designed to move work efficiently, maintain margins and produce a consistent commercial result, whereas the pillars required delay, discretion and a willingness to let the client’s circumstances interrupt the process. I was trying to fit a living philosophy into a production model that regarded many of its demands as inefficiencies. The harder I pushed, the clearer it became that the problem was architectural rather than educational, and no amount of explanation could create space the structure had been designed to remove.

That should have told me to leave, but instead it made me work harder. I saw the structural fault and accepted it as another problem requiring a solution, which was entirely consistent with the way I had approached almost everything else. I continued trying to persuade people that the sausage factory could become something different without first dismantling the machinery that defined it. I wanted the organisation to retain the speed and profitability of the production line while developing the judgement, intimacy and courage of a relationship-based practice. In retrospect, that was more than optimism and less than madness, although it occasionally borrowed from both. I believed persistence could overcome architecture because persistence had overcome enough things in my life to make the belief feel reasonable. The fact that the belief was failing only encouraged the familiar conclusion that I needed to persist more intelligently.

During the three-year earn-out, every departing client directly affected the value of the sale, so protecting the investment provided a powerful justification for staying. After the earn-out ended, the explanation became less financial and more personal, even though I continued dressing it in professional language. I had spent decades believing problems existed to be solved, structures could be improved and people could be persuaded if the evidence was made clear enough. Walking away while the faults remained visible felt less like wisdom than surrender, and I have never been particularly comfortable with surrender when there is still something I can do. The remains of Banks Consultancy made the separation harder because every failure of the new model felt like a criticism of what Robyn and I had built, even when logic said it proved the opposite. I was no longer merely protecting money. I was defending the meaning of the practice and, through it, the years Robyn and I had invested in becoming something we believed accounting could be.

There was pride inside that effort, and not all of it was attractive. I believed I understood the clients, the practice and the reasons the original model had worked better than the people now controlling it. Much of that belief was supported by experience, but being correct did not provide the authority or ability to change the organisation. I confused understanding the problem with owning the solution and continued offering the diagnosis long after it was clear the patient preferred the existing treatment. There is arrogance in assuming another person’s failure becomes your responsibility simply because you can see it developing. My usefulness may have been genuine, but it was mixed with the belief that the room would eventually have to recognise what I recognised if I stayed long enough. Hindsight has made that belief easier to identify than it was while I was still calling it commitment.

The extra two years extended the same pattern that had followed me through much of professional life. The better I became at identifying what was wrong, the harder I found it to accept that some problems would not be handed over for repair. I kept adjusting the language, slowing the explanation and presenting the pillars in forms I hoped the room might tolerate. When that failed, I did not immediately decide the room had rejected the idea or that the structure made the idea impossible. I assumed I had not explained it properly, which is an excellent way to remain trapped in an argument after the other side has stopped listening. Being right about the wall did not mean I could move it. That remained true even when everyone else appeared committed to running the factory beside it and treating my warnings as evidence that I had not adjusted to the new ownership.

Robyn understood the cost because she had carried the business beside me from the beginning. I may have been the visible face, the person speaking at events and sitting in the meetings, but she was the strength in the back room making sure the promises could actually be delivered. She knew the clients, the systems, the staff and the human consequences that never appeared in the sale documents. Watching the practice lose its character was not simply disappointing for her because much of what disappeared had been built through her effort and care. She could also see what the rescue attempt was doing to me, probably earlier than I was willing to admit it. The person beside you can sometimes recognise that usefulness has become self-harm while you are still describing it as responsibility. Robyn had earned the right to make that judgement because she was carrying the consequences beside me.

For a period, momentum disguised the damage. I kept speaking, clients continued arriving and turnover held despite the attrition, which allowed the transition to look more successful than it was. From outside, the figures could be presented as proof that the model was working and that the client base had been maintained. Inside, I knew the numbers were being propped up by the same personal drive the sale had supposedly been designed to release. I was carrying a business I no longer owned so the owners could continue believing their structure was carrying itself. The success of the rescue concealed the need for rescue. That concealment made it easier for everyone except Robyn and me to assume I could keep doing it, because the numbers showed the result but not the effort required to produce it.

Eventually, the body entered the discussion in a way the spreadsheets could not dismiss. One morning Robyn and I did not drive to the office but headed instead to Royal North Shore Hospital because of persistent pain down my left-hand side. It was not heart-related, although it was serious enough to make the usual business concerns sound less convincing for a while. The body is less impressed by earn-out clauses than accountants tend to be and does not regard turnover targets as a sensible reason to ignore warning signs. I had been attempting to preserve value through willpower, movement and continued visibility, as though activity itself could keep the cost under control. The hospital trip suggested that maintaining the funnel might eventually consume more than whatever remained at the bottom of it. For a brief period, the body had succeeded in making the warning louder than the business.

Depression had been travelling beside the competence without making itself especially visible. I continued attending meetings, solving problems, speaking publicly and doing the things expected of the person who could be relied upon. That appearance of capability made it easier for others to assume there was still room to add another responsibility and easier for me to pretend the addition did not matter. Internally, the available space kept narrowing, although the work provided enough movement to prevent anyone from noticing. Every solved problem created temporary relief and encouraged me to accept the next one, while none of them addressed the noise that made the solving feel necessary. I became highly functional and quietly hollow. It is a dangerous combination because most people applaud the function and never think to ask what it is concealing, while the person receiving the applause learns to treat it as evidence that everything remains under control.

People sometimes describe the pattern as an addiction to being needed, and I understand why because it contains the familiar cycle of reward, increasing tolerance and continuation despite mounting cost. In my case it has never felt entirely like a disease or an affliction imposed from outside. It feels more like an operating system developed early to dominate the stresses childhood and later events placed inside the mind. A problem gives the machinery something to process, responsibility gives the day a structure and another person’s need provides temporary protection from examining my own. The system worked often enough to earn my trust, even when the long-term result was exhaustion. Calling it an addiction may describe the behaviour, but it does not fully explain why being useful felt safer than being still. The need had roots, and I could not remove them merely by deciding the latest problem belonged to somebody else.

That does not make the system entirely bad, and I do not want the chapter to pretend otherwise. Families, businesses and communities depend upon people who notice what needs doing and are prepared to do it. The Bigweld philosophy from the film Robots, released in 2005 by 20th Century Fox, of seeing a need and filling a need remains one of the simplest explanations of how I have moved through much of life. The design flaw appears when every need becomes a summons and every gap feels personally addressed. Filling one need does not empty the queue because competence advertises itself and invites another request. Eventually the world contains more needs than any one person can fill. The person may still measure his value by the number he is carrying, which ensures the load feels meaningful even after it has become impossible.

The MW Lomax sale should have marked the beginning of freedom from that cycle. Robyn and I had converted decades of effort into an asset intended to provide the financial room for retirement, movement and whatever came next. Instead, the earn-out created another test of usefulness, and the deterioration of the practice made the test increasingly urgent. I was again required to hold the line, replace what had been lost and protect other people from the consequences of decisions I had warned against. Retirement remained somewhere beyond the next corrected figure, and the next corrected figure reliably produced another figure requiring attention. What was meant to release me from the business became another reason to prove I was still capable of carrying it. Freedom had been built into the transaction, but usefulness found a way to remain in the fine print.

What angered me most was not simply that the larger model failed to preserve what we had built. I watched the language of our approach repeated without the behaviour required to support it, and that was harder to accept than a straightforward disagreement. Firms can speak of relationships while timing every conversation, advertise proactive advice while producing little beyond compliance and celebrate stewardship while organising the business around extraction. They can place values on walls, websites and presentation slides without allowing those values to interfere with the monthly target. Lip service is commercially attractive because it creates the appearance of depth without the inconvenience of practising it. The sausage factory can hang a sign above the machine saying every sausage is individually understood. The sign may even be professionally designed, but it does not change the machinery underneath.

I still see firms attempting to emulate the pillars, and I watch many of them fail miserably in my eyes. That judgement contains some of my impatience, and I know there are fine accountants and advisers doing excellent work in practices that look nothing like Banks Consultancy. I am not claiming ownership of care, judgement or integrity, nor suggesting every larger firm automatically abandons them. What I do claim is an understanding of the cost, because Robyn and I paid it in time, margin, energy and the emotional involvement that followed clients home after the office closed. Advice before compliance, relationships before transactions, courage before convenience and stewardship before extraction cannot be adopted as promotional phrases without making life harder somewhere inside the practice. Anyone willing to carry that price has my respect. Repeating the words is not the same as paying the bill, and the difference usually becomes visible when a client needs time the budget has not allowed.

Looking back, I can say I was right, although not in the childish sense that everybody else was wrong and I had understood everything perfectly. I was right about what created the value in Banks Consultancy and right that the value could not be separated from the behaviour that produced it. Clients noticed the difference between being understood and being processed, even when a purchaser believed turnover could be transferred like office furniture. Profits extracted from a weakening base eventually mattered less than the profits no longer being produced, and the four pillars were not branding inventions but a description of how Robyn and I had already chosen to work. Where I was wrong was believing the same truth would become obvious to everyone merely because the evidence was sitting in front of them. Being right did not make me effective. It certainly did not make me easy to live or work with while I kept trying to prove it, and that part of the result belongs to me rather than to MW Lomax.

I can still see myself at that MW Lomax desk studying the figures and feeling the need for speed gather inside me. The asset appeared to be slipping through their fingers, yet the urgency settled into my body because I had spent a lifetime accepting that the falling object became my responsibility once I noticed it. I tried to catch the practice, protect the earn-out and preserve enough of the original value to carry Robyn and me into retirement. In doing so I demonstrated both the strength and danger of being needed, because the same drive that rescued the turnover kept me inside the enclosure for two years beyond the period the contract required. The work confirmed my usefulness while postponing the day on which usefulness would no longer be necessary. I had sold the practice, but I had not yet learned how to stop being the person who believed he had to save it. Ownership had transferred in a document; responsibility remained lodged somewhere much harder to amend.

There are many ordinary accountants, many very good accountants and quite a few who have mastered the art of appearing extraordinary in a brochure. There are also firms speaking the language Robyn and I lived, borrowing its shape and offering increasingly polished versions of its promises. I watch them and see how quickly relationships become transactions, courage becomes convenience and stewardship becomes extraction when the monthly figures tighten, although I also know my judgement is sharpened by the price we paid to resist that movement. I do not take much pleasure in being proved right after warning about the wall, because the collision still damages something I cared about. I remain the only Not Your Ordinary Accountant, not because nobody else is capable of excellent work, but because those words grew from my history, my failures, my marriage, my restless mind and the particular life Robyn and I had to live before the four pillars could stand. Others can copy the words, place the pillars on a website and speak about doing things differently. They cannot reproduce the experience that made the difference real, nor the particular combination of Robyn’s steadiness and my restless need to keep pushing that allowed it to exist. That is why, after all the imitations and all the lip service, I remain the only Not Your Ordinary Accountant who could have grown from our life rather than from somebody else’s version of the phrase.

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